Authentic Culture at 'San Pancho Days' Festival on the Riviera Nayarit
Vallarta Nayarit Blog
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September 23, 2016
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Nine days & nights of Mexican tradition color the friendly streets during the San Pancho Days festival (RiveriaNayaritFun.com)

If you’re looking for an authentic taste of Riviera culture, head to the charming streets of Mexico’s own San Francisco, as our friendly neighbor village celebrates its namesake – Saint Francis of Assisi – during “San Pancho Days,” Sept 25th-Oct 4th.

Little more than a scenic half-hour drive or bus ride to the north sits the “Cultural Heartbeat of the State of Nayarit.” Bearing the same name as the U.S. city of San Francisco, is known more commonly today as San Pancho.

Nearly every city and village in Mexico hosts a similar celebration – often dedicated to their patron saint – and this is no different.

A Riviera tradition for over 40 years, practically every building is festively decorated, as the air fills with the aroma of home-cooked food, streets overflowing with parades, live music, dancing, carnival rides, and charreria rodeos across town. Each night the party moves to a different neighborhood, costumed residents parading floats by candlelight.

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