Puerto Vallarta Starts Sweepstakes Promotions in Key Niche Markets Gustavo Rivas-Solis - Latitude/PV Tourism Board
go to original March 28, 2013

The Puerto Vallarta Tourism Board will start promoting seven sweepstakes as of April 1 in an effort to increase its presence in the niche markets the tourism board has identified as natural or potential markets for the destination, including adventure, boomers, family travel, gastronomy, Latinos, LGBT and romance, in which case Puerto Vallarta will be giving a destination wedding away to one lucky winner.

The sweepstakes will be promoted in consumer media, as a partnership with the Mexico Tourism Board, where Puerto Vallarta will be featured in media read by different niche markets that the destinations is looking to attract, including Afar Magazine, Outside Magazine, Zoomers, International Living, Healthy Aging, USA Today, NBC, Telemundo, Spanish Broadcasting Systems (LaMega and Amor in NYC), Out Magazine, Passport Magazine, Xtra! and The Knot.

Puerto Vallarta will also be participating in the GLAAD Awards, IGLTA's 30th Convention, IL's Fast Track Your Retirement, the Great Bridal Expo, Wedding Salon NY, Houston's Bridal Extravaganza and the National Wedding Show as part of the promotions of this sweepstakes.

Participating hotels will be Dreams Puerto Vallarta, Hilton Puerto Vallarta, Presidente Intercontinental, Sheraton Buganvilias, Casa Cúpula, San Marino, Blue Chairs, Mercurio and Hacienda San Angel.

The official airlines of these promotions are Aeromexico Airlines and Virgin America.

For official sweepstakes rules, visit Win a Trip to Puerto Vallarta Rules.

All interested in participating in the sweepstakes can register in microsites created for the each promotion in the Win a Trip landing page.