Beer Companies Heineken and Anheuser-Busch Battle for Mexican Business CNN
go to original December 24, 2013

As Mexico's economy looks set to bounce back next year after a slowdown, the battle to reap the rewards is evolving. (CNN)

MEXICO CITY - There's big money in beer brewing, and in Mexico, two major companies are competing for the bigger share of that market.

It's one of the world's biggest beer markets, with a dizzying mix of domestic brands to call your favorite.

Corona, Modelo Especial, La Victoria, Tecate Light, Dos Equis, Bohemia. All of these brands and more are owned by two global giants who control the market: Heineken and Anheuser-Busch InBev, and they're competing for a big prize.

"You have something like 1 million consumers entering legal drinking age every year," said Stefan Orlowski, Americas president of Heineken. Heineken entered Mexico's beer market in 2010 with its purchase of one of the country's biggest brewers.

Read the rest at KSDK.com

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