Mexican Women Now Seeing Room for Their Ideas in Video Game Industry David Iaconangelo - Latin Times
go to original August 31, 2013

A screen shows the videogame "Reckoning, Kingdoms of Amalur" during the Electronic Entertainment Expo. (Reuters)

The video game industry has traditionally been a testosterone-heavy sphere. But just like in the United States, Mexican women are muscling into a more important place in the sector.

According to CNN Mexico, women there are going from being the "princess in distress" to professionals who have a hand in programming, producing and distribution for animation studios and other media companies in the video game industry.

Earlier this month, Alina Valera, host and editor of the video game site LevelUp.com, told El Diario de Yucatan that when she first got into the industry, it was difficult for men to accept the prospect of working with women, and many sneered at the idea that a woman could beat them in video games.

But, Valera added, that's changing. "In the United States, the number of women who are fans of video games just grew this year to 47 percent. And I think that in Mexico and other parts of the world, the same thing is happening as in the United States: now almost half of video game players are women," she said.

Read the rest at Latin Times

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