Organic Bananas Take on Social Change in Mexico
FreshFruitPortal.com
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August 24, 2013
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A social responsibility program created by Organics Unlimited, GROW provides ongoing financial support to services for farm workers, their families and surrounding communities. Founded in 2005 on the principle of providing better opportunities for banana-growing communities, the GROW fund has helped thousands of families in Mexico and Ecuador through unique programs and services. Some of these services have included educational scholarships, homework groups, a study center, dental programs and vision exams. (OrganicsUnlimited)

California’s Organics Unlimited is gearing up for another GROW month, a campaign created to promote organic bananas and social responsibility.

Organics Unlimited president Mayra Velazquez de Leon said the campaign this September will allow retailers throughout the western part of the United States to educate buyers on the GROW message, “Buy a banana. Change a life.”

Through a US$0.60 surcharge on boxes, the campaign will fund development projects in Mexico and Ecuador.

In Mexico, where most of the GROW bananas come from, funding will go toward Project Amigo.

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