How GM Mexico's 'Cheyenne Brigade' is Helping Local Communities
Alex Luft - GM Authority
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August 14, 2013
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Having helped over 15,000 people and covered over 20,000 kilometers (12,400 miles) so far in 2013, General Motors Mexico is continuing its Cheyenne Brigade humanitarian support program. Operating in partnership with Untied Way Mexico and its network of affiliates across the country, Cheyenne Brigade aims to positively impact those in need of help in various areas of Mexico.

The initiative helps to transport materials, equipment, raw materials, and people to places that are in need while contributing to establishing sustainable development of communities. The program is named after the Cheyenne pickup truck that’s otherwise known in the United States and Canada as the Chevrolet Silverado.

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