| GSMA: Mobile Privacy Fears Hamper App Downloads in Latin America Mobile Entertainment | |
| go to original April 25, 2013 |
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The global app market is worth $29 billion, but the GSMA has surveyed 4,500 mobile users in Brazil, Colombia and Mexico to find that they're hesitant to use the services for fear of personal data attacks.
88 per cent of respondents are concerned that apps will collect personal information without consent, while half of that number would limit app use until better security is enforced.
And operators stand to come under fire, with 60 per cent of respondents claiming they would complain to their networks if privacy was invaded while using an app, regardless of who was responsible for the infringement. Just 31 and 34 per cent would contact the app store and app developer, respectively.
Read the rest at Mobile Entertainment
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