Get Involved With National Family Partnership's Red Ribbon Week, October 23rd - 31st RedRibbon.org
go to original October 22, 2012

Highlights from last year's Red Ribbon Photo Contest and promo for the 2012 Red Ribbon Photo Contest. (RedRibbonCampaign)

Red Ribbon Week is an ideal way for people and communities to unite and take a visible stand against substance abuse.  Show your personal commitment to a drug-free lifestyle through the symbol of the Red Ribbon, Oct 23rd - 31st.

WHY?
The Red Ribbon Campaign was started when drug traffickers in Mexico City murdered DEA agent Kiki Camarena in 1985. This began the continuing tradition of displaying Red Ribbons as a symbol of intolerance towards the use of drugs. The mission of the Red Ribbon Campaign is to present a unified and visible commitment towards the creation of a DRUG-FREE AMERICA.

WHO?
National Family Partnership is the sponsor of the National Red Ribbon Week Celebration. We are helping citizens across the state come together to keep children, families and communities safe, healthy and drug-free, through parent training, networking and sponsoring the National Red Ribbon Campaign.

WHY SUPPORT THE NATIONAL THEME?
A theme unifies each year's campaign and helps to broadcast one message creating a tipping point to change behavior.

HOW?
Plan a Red Ribbon celebration. Order and display Red Ribbon Materials with the National Red Ribbon Theme. Proceeds from the sale of Red Ribbon theme merchandise helps support prevention programs across America. Order for your family, students, staff, patients, employees and customers and encourage them to wear the red ribbon symbol during Red Ribbon Week, October 23rd - 31st.

Families can enter Red Ribbon Week’s contest to win a $1,000 grant for their school and a new iPad for their home. To participate in the contest families and students will decorate the front of their homes with this year’s message: “The Best Me Is Drug Free.”

Here’s how students and their families can enter to win $1,000 for their K-12 school and a new iPad:

• Students bring the Red Ribbon Week message home by working alongside parents to decorate their front door, mailbox, fence, etc. with this year’s theme “The Best Me Is Drug Free.”
• Take a photo with the family and their Red Ribbon Week decoration, then upload to www.redribbon.org by Nov. 2 (must be parents or 18+ to upload photos).
• The voting begins! Ask family and friends to vote for your entry at www.redribbon.org/vote Nov. 2-16. Ten lucky winners from regions across the U.S. will win. Winners will be announced at events at their winning schools in December.

The nation’s oldest and largest drug prevention campaign reaches more than 80 million people nationwide.

The DEA is co-sponsoring this year’s national contest. “DEA is excited to partner with the National Family Partnership on this contest that empowers communities to come together to talk about the drug problem,” said DEA Administrator Michele M. Leonhart.  “Red Ribbon Week is also when we honor DEA Special Agent Enrique ‘Kiki’ Camarena, who made the ultimate sacrifice to keep our communities safe.”

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