| Ringling Bros. Circus Uses Space-Age Technology to Keep 19th Century Tradition Alive Naibe Reynoso - Fox News Latino | |
| go to original August 3, 2016 |
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For the first time in its illustrious 146-year history, Ringling Brothers premiered a new show without its world famous elephant performers.Instead, it doubled down on technology highlights, including its first ever app and video projection mapping. (Digital Trends)
Outer space may not be the first thing that comes to mind when you think of the circus, but that is exactly where Ringling Bros. and Barnum & Bailey goes for its newest show, “Out of This World."
Keeping an 19th-century tradition alive in the modern age of technology, amid a myriad of entertainment options and increased pressure for eliminating animals from circus acts, is a challenge that the "Greatest Show on Earth," had to take on when reinventing itself for the show, which the circus launched at the Staples Center in Los Angeles two weeks ago.
So it's no surprise that his year has brought some of the biggest changes to Ringling Bros. and Barnum & Bailey, a circus company with roots that date back 145 years to P.T. Barnum's early spectacles.
“We always like to evolve, always changing – and if you’re not changing your not growing,” said Ashley Vargas, a performer who has been with Ringling Bros. for five years, during an interview with Fox News Latino.
Aside from no longer using elephants in their acts (other trained animals like lions and tigers are still part of the show), they also integrated a floor made entirely out of ice, created a story line for the show for the show and developed an interactive app so circus-goers can take "circus selfies," play games and interact with performers.
Read the rest at Fox News Latino
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