These Numbers Reveal Just How Staggering the 'Pokemon Go' Phenomenon Really Is Claire Lampen - Tech.Mic
go to original July 12, 2016

Now’s your chance to discover and capture the Pokémon all around you - so put your shoes on, step outside, and explore the world with Pokémon GO. You’ll join one of three teams and battle for the prestige and ownership of Gyms with your Pokémon at your side. (Pokémon GO)

If it seems like everyone you know is playing Pokémon Go, you're probably right.

The game is so big, it stands to eclipse Twitter in popularity — at least among Android users, according to Similar Web, which ran some numbers on the explosive trend.

The game was released on July 6. By July 8th, it had been downloaded on 5.16% of all Android devices within the United States, according to Similar Web.

In just one day, more Android users were swiping in Pokémon Go than in Tinder.

More than 60% of Android users who have downloaded Pokémon Go are using it every day, according to Similar Web. That's about 3% of people who use Androids.

Three percent of Android users may not seem impressive, but it's just shy of the engaged user base Twitter enjoys — somewhere around 3.5% of U.S. Android owners.

Already, it's far outstripped WhatsApp, Instagram, Snapchat and Messenger, according to Similar Web.

It would not be an exaggeration to say that Pokémon Go broke the internet. Days in, players overwhelmed and crashed the app's servers.

Read the rest at Tech.Mic

Related: The Psychology of How Pokémon Go Gets Inside Your Brain (Wired)

Related: 16 Couples Who Are 'This Close' to Divorcing Because of Pokémon Go (The Huffington Post)

Related: The Dangerous Double Standard for People of Color Playing 'Pokémon Go' (Mic)

Related: Warning: Pokémon GO Could be a Death Sentence If You Are a Black Man (The Huffington Post)

Related: 'Pokémon Go' Is Luring Unsuspecting Victims Into Traps Set by Gunmen, According to Police (Mic)

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