Cyber Monday Online Spending Tops Record $3 Billion Mae Anderson - ABC News
go to original December 3, 2015

Shoppers spent more than $3 billion online this "Cyber Monday," making it the biggest online shopping day ever. Research firm comScore said shopping by phone, laptop or tablet jumped 21 percent to $3.11 billion Monday, fueled by a 53 percent surge in spending via mobile devices.

The 10-year-old shopping holiday has lost some of its luster as retailers start sales even earlier than the traditional Thanksgiving and Black Friday sprees. Yet "Cyber Monday" has become engrained in the minds of enough shoppers and it endures as the top online spending day of the year.

"Despite some talk of Cyber Monday declining in importance, the day's historical highs and continued strong growth rates confirm it is still a hugely important shopping event," said comScore chairman emeritus Gian Fulgoni.

It's the sixth year in a row that Cyber Monday has been top online sales day on record. Mobile spending, or sales via smartphones and tablets, jumped 53 percent to $838 million, making up 27 percent of total online spending. Top online shopping destinations included Amazon, Walmart, eBay, Target and Best Buy.

The name "Cyber Monday" was coined in 2005 by the National Retail Federation's online arm, called Shop.org, to encourage people to shop online. The name was also a nod to online shopping being done at work where faster connections made it easier to browse. Now, even with broadband access, Cyber Monday continues to be a day when retailers pull out big promotions.

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