| How Mexican Styles Are Shaking Up the Fashion World Rafa Fernandez de Castro - Fusion | |
| go to original June 16, 2015 |
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Nook Mexico / Spring - Summer 2015 (Nini Fashion Style)
Not long ago Mexican fashion was considered… well, unfashionable.
Young and chic Mexican fresas shopped at Abercrombie & Fitch, while the hipsters pulled their clothes from the racks of Urban Outfitters. Virtually no Mexican teen thought it was chido to wear local threads.
But now Mexican fashion is making a strong comeback — at home and abroad. Suddenly, local clothing brands are selling internationally, and the unique Mexican fashion style that blends traditional designs with modern cuts are appearing on models strutting down catwalks around the globe.
“The mindset is changing,” Paola Quintero, a fashion coordinator at Elle Mexico, told Fusion. She says Mexicans used to only buy ‘Made in Mexico’ clothing as a form of charity to support local brands. But now locally produced fashion is competing commercially in places such as Saks Fifth Avenue and other luxury departments stores.
“Mexicans are showing the world they too possess the so-called avant garde of Europeans, thanks to brands like Yakampot, Cihua, Lorena Saravia and Man Candy,” Quintero said.
Read the rest at Fusion
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