Google Exploring a Big Change to Rank Websites Based on Facts Not Links Frank Minero - Addicting Info
go to original March 6, 2015

Google is working on a new way of ranking web pages. Republicans, notorious for spreading lies to further their political agenda, are sure to hate Google’s new search. It ranks web pages based on facts. That’s right, it ranks web pages higher on the search engine result page based on how truthful they are!

The primary influencing factor in Google’s current search technology is the number of incoming links a website receives. Each incoming link counts as a vote for the website’s credibility. Google places websites with the most votes toward the top of the search results page.

This ranking system has its faults. One striking disadvantage is that it allows websites containing misinformation to reach the top of the results page. In this case, Google’s goal, to provide its user with the most accurate and relevant information, has failed.

According to New Scientist, the new ranking system would tap into an expansive library of facts called the Knowledge Vault. Web pages that spew misinformation, contrary to these generally accepted facts, appear further down on the search results page.

Imagine a Google search that delivers someone questioning Obama’s birthplace to web pages debunking birtherism, climate change deniers to factual scientific data and arguments, anti-vaxxers to web pages that offer credible information about vaccines. Web pages that misinform would be pushed to the bottom of Google search results as they are not based in fact. That’s the new search!

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