Passengers Use Mobile Technology in Mexico to Improve the Travel Experience SITA
go to original November 14, 2014

Air passengers in Mexico are increasingly using smartphones and mobile technology to enhance their travel experience, according to a new survey from air transport IT specialist, SITA. The 2014 SITA/Air Transport World Passenger Survey reports that 89% of Mexican passengers carry a smartphone with them with they travel - compared to the global average of 81% - and they are looking for ways to use mobile technology throughout their journeys.  
 
The survey, which queried approximately 1,300 passengers across the Americas region, reports that check-in via smartphone apps is poised to nearly double in Mexico over the next two to three years. Today, 31% of passengers use this technology, but 61% say they will use it more in the future.
 
Use of mobile boarding passes in Mexico is also set to increase significantly with 76% of passengers saying they will use them in the future, compared to 54% today. And 58% of Mexican passengers said they would use smartphones more in the future to buy airline tickets and other travel-related services, compared to a regional average of 48%.

...Smartphone apps have already improved the pre-flight experience for around one-third of passengers in Mexico, reports the survey. On average 84% of smartphone users in Mexico have used airline apps and 74% have used airport apps for travel applications such as airport information and bookings. Around 75% of Mexican passengers are using smartphone apps to access real-time flight information, and 71% say they will use them more in the future, compared to an Americas average of 63%.

Read the whole story at MoneyLife

Photo: SmartVan

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