@EndTraffick: @Polaris_Project's Texting Feature Effective in Reaching #Sextrafficking Victims
Polaris Project
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April 8, 2014
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In March 2013, Polaris Project launched a texting shortcode to help victims of human trafficking find safety. When victims text to BeFree (233733) they reach one of our call specialists, who assist them in planning their escapes and/or connecting them to services in the area.

An analysis of initial data from these texts shows that texting is a vital way for victims of human trafficking to reach out for help:

Victims are reaching out to the hotline by text message at a higher percentage than by phone call.

In our first year, 17% of texting conversations were from victims of human trafficking compared to 9% of phone calls in 2013. Victims of human trafficking are closely monitored by their traffickers and for many, a text message can be a more discreet way for them to reach out for help. Through these conversations, victims were freed from their traffickers and/or connected to local service providers.

Texting is especially effective for reaching women victims of sex trafficking.

We should continue to explore how best to reach victims of labor trafficking and male victims. A majority of texting cases in this first year reference adult, American, female victims of sex trafficking.

However, we also received texts referencing children, men, and victims of labor trafficking. We will continue to take steps to increase awareness of the hotline number and texting shortcode for all victims in the U.S., especially men and victims of labor trafficking.

From these conversations, Polaris Project learned of 155 human trafficking cases. Key data from these cases include:

  • 74% of cases referenced sex trafficking, 8% referenced labor trafficking.
  • 68% of cases referenced at least one female victim, 8% referenced at least one male victim.
  • 56% of cases referenced at least one adult victim, 27% referenced at least one minor victim.
  • 38 tips were provided to law enforcement.
  • 130 referrals were provided to individuals who requested local anti-trafficking services.

Learn more at Polaris Project

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