Mexico's Tequila Industry Sees China Fueling Surge in Export Boom Gabriel Stargardter - Reuters
go to original February 12, 2014

China's President Xi Jinping (L) and Mexico's President Enrique Pena Nieto during an agreement signing ceremony at Los Pinos presidential residence in Mexico City. (AP/Marco Ugarte)

An expected surge in Chinese demand should boost Mexico's tequila exports by 20 percent within a decade, according to the regulator of the country's signature liquor, and producers are gearing up for a boom.

On a visit to Mexico last August, Chinese President Xi Jinping lifted a ban on imports of premium blue agave tequila. China had objected to the relatively high levels of methanol in blue agave tequila, produced from fibers in the plant's leaves.

Since the ban was lifted, Mexico has exported nearly 520,000 liters of mostly premium tequila to China, said Ramon Gonzalez, director of the national tequila regulator.

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