In 'Soy Yo' Video, Bomba Estereo Pays Tribute to 'What's Inside of You' NPR.org
go to original September 23, 2016

Since the music video dropped last week for Bomba Estereo's 2015 hit, "Soy Yo," the video has drawn attention across the world. It's been called an ode to little brown girls everywhere. A swaggier Little Miss Sunshine. An empowerment anthem.

One half of the Colombian electro-cumbia group, instrumentalist Simon Mejia, talked with NPR's Rachel Martin about the song. Mejia, who records with vocalist Liliana Saumet, tells Martin about how the video came about, how they found their charismatic young actress — and how she came by those bomb dance moves.

"I don't know," Mejia says, "but surely she has a rhythm inside her."



It's a very beautiful piece with this Danish director [Torben Kjelstrup]. He came with this very, very special idea about this girl that goes to the parlor thing and does her hair and everything and goes into the street. And she is being free — and being free about what she feels she is about, her individuality.

Read the interview highlights at NPR.org

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